Transforming spaces. Illuminating experiences. As a rapidly growing company, Olde Brick Lighting reached out to us to create a brand story, visual identity, and update their online presence. We provided creative direction to develop a look and feel that matches their impeccable craftsmanship, creates space for their aspirations, and inspires confidence in their target audience.
CREATIVE DIRECTION
SIGNATURE IDENTITY PACKAGE
STORYTELLING
WEB DEVELOPMENT
COLLATERAL DESIGN
3D DESIGN
DIGITAL MARKETING
HOW WE DID IT ↓
Our approach was to focus on the materials, process, and maker to connect the story to the product as an invitation to imagine making it part of their client's life and experiences. The minimal palette and subtle details elevate simplicity to allow the lighting design to shine. Lifestyle images, curated from designers using their lighting, were used to visually evoke the feelings and mood that will inspire people to see the potential and find joy in their space.
LOGO FORMATS
PRIMARY
SECONDARY
Variations
Secondary Icons
Icons
